I’m struggling with this a little – can a brand ever be too successful? Doing what I do, the answer should be a) a resounding NO and b) well done that PR company or agent representing James C.
But I’m getting more than a little irritated.
James Cracknell, Olympic Gold Medalist has plenty to shout about. He is an accomplished sportsman on so many levels and is now seeking challenges in the form of expeditions to far flung places, often at great personal risk. He seems like a nice guy, a good family man to boot. Then why am I getting slightly tetchy about brand ‘Cracknell’?
Simple – I am suffering from ‘Cracknell Overload’, he’s everywhere and I’m getting a tad bored, is there no-one else that to write about?
Please broadsheet et al, might we allow James a small respite?